A tale of two brothers

Monday, May 8, 2006

(The Harwood Institute for Public Innovation)For Dan and Don Blom, brothers who are attending the Spring 2006 Harwood Public Innovators Lab, engaging in public life and politics is something that is part of their DNA.

Dan, a civic engagement consultant leading the effort to create a new community organization to foster public participation in public issues in Kansas City, Missouri, and his older brother Don, the associate executive director of the National School Boards Association, are both coming to the Lab with their own unique challenges. What they share in common is the pathway that has led them to join The Harwood Institute in Baltimore May 21.

The Blom brothers were raised in the small Midwestern town of Logansport, Indiana – an old railroad town situated on the banks of the Wabash River and home to a hand-carved Gustav Dentzel Carousel, a national historic landmark. A sense of duty was instilled in them early on; their great-grandfather founded a small newspaper, and their mother left an indelible mark on their lives.

"Our mother was a quintessential volunteer, but in a quiet way,” Dan said.

Dan was several years younger than his brother and often looked up to him. During school, he followed in his footsteps. Both brothers, for example, were heavily involved in the Indianapolis-based Key Club International, the oldest and largest service organization for high school students in the world.

“I was basically involved because of Don,” Dan said. “We are probably the only brothers to ever both serve on the international board,” added Don.

In 1961, Don went from school straight into working for associations, which at the time was unusual, and eventually worked his way into a leadership position with the National School Boards Association in Alexandria, Virginia. Dan chose a career in journalism and ultimately found his way to Kansas City, Missouri.

It was during his journalism career that Dan first interacted with Rich Harwood, who then was president of the for-profit Harwood Group. Harwood was leading journalists from major newspapers around the country in an initiative called the Journalism Values Institute.

Dan later reconnected with Rich and The Harwood Institute when the Institute launched a partnership with the William Allen White School of Journalism and Mass Communications at the University of Kansas, to harvest the Institute’s knowledge of covering communities and create tools that can be used in both the journalism classroom and in newsrooms. Dan was taking a class with Peggy Kuhr, the Knight Chair of Journalism and head of the partnership initiative for KU.

Dan is now based out of Kansas City’s Mid-American Regional Council and is working to create a new organization that will foster norms for meaningful civic engagement throughout the community.

He said he hopes the Public Innovators Lab will help his partners and him create a community culture that makes engagement a part of the way people do their public business. “Our partners determined that the problem in the community is the closely held decision making,” he said. “There is plenty of public participation in many of the neighborhoods on neighborhood issues, but the public is excluded from decisions that have broader scope. The community is missing an ethic of participation that would cause decision makers to think first about how to get public participation early in the process. The public doesn’t see a path of influence except to complain and confront.”

Dan added that the Lab will allow him to take advantage of other people’s experiences and insights. “No point in us feeling our way along a path that’s been carved out over the last 15 or 20 years,” he said.

For his part, Don only became aware of The Harwood Institute’s work a few years ago but was then able to meet Rich Harwood when he spoke at NSBA’s annual conference this past April.

At that time, Dan had already registered for the Lab, and through their conversation, Rich and Don were able to “connect the dots.” In fact, because Don lives in the D.C. metro area, Dan was actually planning to stay with him and commute to and from the Lab site in Baltimore.

Among Don’s myriad responsibilities, he is working to build up a new program at NSBA, the Center for Public Education. “Currently it is essentially a Web site, but the goal is to create a very rich program that will have as its core purpose developing a broader base of support for public education among the general population,” he said.

One of the key ways to increase this support is to foster more engaged school boards. The challenge in his work, Don said, is moving beyond the initial excitement that “big bang” events might cause and actually getting people to dig down and think deeply about their efforts to work with the public.

“We have a lot of Rich Harwoods come out and speak from time to time, and that invigorates people,” he said. “But that’s not enough. You have this great myth that school boards are connecting with their communities … our challenge is learning to help school boards engage their communities effectively – not just in ways that sound good but in ways that actually work.”

Dan and Don both agreed that moving from broad ideas to implementation is often much more difficult than it seems. For example, Dan said, “no one would argue with our mission statement. They’re great platitudes.”

The Harwood Public Innovators Lab will take place May 21-25 at the Pier 5 Hotel in Baltimore, Maryland’s historic Inner Harbor District. If you would like to attend as a late registrant, please contact Mike Wood of The Harwood Institute directly at mwood@theharwoodinstitute.org or 301-656-3669.

 

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